{"id":4389,"date":"2025-02-13T15:03:59","date_gmt":"2025-02-13T15:03:59","guid":{"rendered":"https:\/\/hygie31.com\/?p=4389"},"modified":"2025-02-26T08:40:56","modified_gmt":"2025-02-26T08:40:56","slug":"hygie31-accelere-sa-croissance-digitale-avec-lacquisition-de-pascal-coste-shopping","status":"publish","type":"post","link":"https:\/\/hygie31.com\/en\/hygie31-accelere-sa-croissance-digitale-avec-lacquisition-de-pascal-coste-shopping\/","title":{"rendered":"Hygie31 boosts its digital growth by acquiring Pascal Coste Shopping"},"content":{"rendered":"

As part of its digital expansion, Hygie31 announces the acquisition of Pascal Coste Shopping<\/b>, a\nleading B2C e-commerce player specializing in the selective distribution of professional haircare\nproducts. This strategic transaction marks a decisive step forward for Hygie31 and strengthens its\nposition on a rapidly-growing market.<\/p>\n\n\n\n

A pivotal player in haircare e-commerce<\/h2>\n\n\n\n

Pascal Coste Shopping, created in 2008, has established itself as one of the leaders in\ne-commerce in France. With a catalogue boasting 8,500 references and 200 partner brands<\/b>, the\nchain achieved great results with turnover of 11 million euro in 2024, of which 95% was made in\nFrance.<\/p>\n\n\n\n

An acquisition promoting diversification <\/h2>\n\n\n\n

The acquisition of Pascal Coste Shopping is part of a diversification strategy and strengthens the\nGroup's position on the wellness market. This new business has led to the creation of a new\ncompany, Hygie Hair Care, a joint venture between Hygie31 and Pascal Coste Shopping, which will\nbenefit from the entire e-commerce value chain.<\/p>\n\n\n\n

Dhygietal, Hygie31's digital subsidiary will make its full expertise available: technologies, integrated\nlogistics, digital marketing and financial services. This pooling of resources will ensure this new\nbusiness activity develops as quickly as possible <\/b>.<\/p>\n\n\n\n

This acquisition enhances Hygie31's portfolio, which now covers three strategic areas: <\/p>\n\n\n\n

    \n
  • Healthcare<\/b>, the historic nerve centre of the Group's business<\/li>\n\n\n\n
  • wellness <\/b>, with a new premium haircare division<\/li>\n\n\n\n
  • Medical equipment\/devices<\/b> and home care services, through specialized solutions<\/li>\n<\/ul>\n\n\n\n

    A clear strategy: strengthen, structure, speed up<\/h2>\n\n\n\n

    Hygie31 pursues a targeted growth strategy, by focusing on an approach that combines sector\nconsolidation and the pooling of expertise. The acquisition of Pascal Coste Shopping meets a\nmulti-purpose goal: to expand the catalogue with professional products, to develop synergies\nbetween subsidiaries and to extend product distribution channels. For Herv\u00e9 Jouves, Hygie31 CEO,\nthis transaction is part of a long-term development drive:<\/p>\n\n\n\n

    \"The integration of Pascal Coste Shopping marks a significant step forward in our diversification\nstrategy. This alliance enables us to add to our solutions by integrating business expertise that was,\nuntil now, absent from the Group.\"<\/p>\n\n\n\n

    For its part, Pascal Coste highlights the strategic opportunity that this alliance brings: \"Joining\nHygie31 is a golden opportunity for our business. The group's support enables us to reach a\nmilestone and optimize our development in an increasingly competitive environment.\"<\/p>\n\n\n\n

    Hugues Chanoine, Dhygietal Managing Director, underscores the complementary nature of the\nexpertise: \"We imagined Dhygietal to deliver solutions and services throughout the e-commerce\nvalue chain. Pascal Coste's decision to join us confirms the legitimacy of our strategic choices,\nincluding that of automated, scalable logistics.\"<\/p>\n\n\n\n

    A buoyant market, a clear ambition <\/h2>\n\n\n\n

    The haircare market in France represented 1.3 billion euro in 2023 and is set to generate annual\ngrowth of 3.75% over the 2024-2029 period. The digitization of habits and the boom in e-commerce\nare transforming consumer trends and offer growth opportunities to players capable of\nindustrializing their processes while maintaining a selective, premium-quality approach. <\/p>\n\n\n\n

    Through this acquisition, Hygie31 confirms its ambition to become the leader of a specialized\ne-commerce, by combining operational excellence and digital innovation.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"

    Dans le cadre de son expansion digitale, Hygie31 annonce l\u2019acquisition de Pascal Coste Shopping, acteur majeur du e-commerce BtoC sp\u00e9cialis\u00e9 dans la distribution s\u00e9lective de produits capillaires professionnels. Cette op\u00e9ration strat\u00e9gique marque une avanc\u00e9e d\u00e9terminante pour Hygie31 et renforce son positionnement sur un march\u00e9 en forte croissance. Un acteur incontournable du e-commerce capillaire Cr\u00e9\u00e9 en […]<\/p>\n","protected":false},"author":2,"featured_media":4392,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-4389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nos-actualites"],"acf":[],"yoast_head":"\nHygie31 acc\u00e9l\u00e8re sa croissance digitale avec l\u2019acquisition de Pascal Coste Shopping - Hygie31<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hygie31.com\/en\/hygie31-accelere-sa-croissance-digitale-avec-lacquisition-de-pascal-coste-shopping\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hygie31 acc\u00e9l\u00e8re sa croissance digitale avec l\u2019acquisition de Pascal Coste Shopping - Hygie31\" \/>\n<meta property=\"og:description\" content=\"Dans le cadre de son expansion digitale, Hygie31 annonce l\u2019acquisition de Pascal Coste Shopping, acteur majeur du e-commerce BtoC sp\u00e9cialis\u00e9 dans la distribution s\u00e9lective de produits capillaires professionnels. Cette op\u00e9ration strat\u00e9gique marque une avanc\u00e9e d\u00e9terminante pour Hygie31 et renforce son positionnement sur un march\u00e9 en forte croissance. 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