{"version":"1.0","provider_name":"Hygie31","provider_url":"https:\/\/hygie31.com\/en","author_name":"M\u00e9lissa","author_url":"https:\/\/hygie31.com\/en\/author\/melissa\/","title":"Responsable R\u00e9gie M\u00e9dia Groupe - Hygie31","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"u6ziDLEu4s\"><a href=\"https:\/\/hygie31.com\/en\/jobs\/responsable-regie-media-groupe\/\">Responsable R\u00e9gie M\u00e9dia Groupe<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/hygie31.com\/en\/jobs\/responsable-regie-media-groupe\/embed\/#?secret=u6ziDLEu4s\" width=\"600\" height=\"338\" title=\"&#8220;Responsable R\u00e9gie M\u00e9dia Groupe&#8221; &#8212; Hygie31\" data-secret=\"u6ziDLEu4s\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/hygie31.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>","description":"CDI&nbsp;\u2013&nbsp;Temps&nbsp;plein&nbsp;\u2013&nbsp;Paris&nbsp;ou&nbsp;Toulouse Dans&nbsp;le&nbsp;cadre&nbsp;de&nbsp;la&nbsp;structuration&nbsp;et&nbsp;du&nbsp;d\u00e9veloppement&nbsp;de&nbsp;notre&nbsp;offre&nbsp;m\u00e9dia,&nbsp;nous&nbsp;cr\u00e9ons&nbsp;un&nbsp;poste&nbsp;strat\u00e9gique&nbsp;de&nbsp;Responsable&nbsp;R\u00e9gie&nbsp;M\u00e9dia&nbsp;Groupe. Votre&nbsp;mission&nbsp;:&nbsp;concevoir,&nbsp;structurer&nbsp;et&nbsp;d\u00e9velopper&nbsp;une&nbsp;r\u00e9gie&nbsp;m\u00e9dia&nbsp;de&nbsp;A&nbsp;\u00e0&nbsp;Z,&nbsp;en&nbsp;identifiant&nbsp;et&nbsp;en&nbsp;valorisant&nbsp;les&nbsp;actifs&nbsp;m\u00e9dias&nbsp;de&nbsp;nos&nbsp;diff\u00e9rentes&nbsp;Business&nbsp;Units. Rattach\u00e9(e)&nbsp;\u00e0&nbsp;la&nbsp;Responsable&nbsp;Trade&nbsp;&amp;&nbsp;Media&nbsp;Groupe,&nbsp;vous&nbsp;prenez&nbsp;la&nbsp;responsabilit\u00e9&nbsp;op\u00e9rationnelle&nbsp;et&nbsp;commerciale&nbsp;de&nbsp;cette&nbsp;nouvelle&nbsp;activit\u00e9,&nbsp;avec&nbsp;un&nbsp;fort&nbsp;niveau&nbsp;d&rsquo;autonomie,&nbsp;de&nbsp;responsabilit\u00e9&nbsp;et&nbsp;d&rsquo;impact&nbsp;sur&nbsp;la&nbsp;strat\u00e9gie&nbsp;de&nbsp;d\u00e9veloppement&nbsp;du&nbsp;Groupe. Un&nbsp;v\u00e9ritable&nbsp;poste&nbsp;de&nbsp;cr\u00e9ation&nbsp;:&nbsp;construire,&nbsp;structurer,&nbsp;commercialiser&nbsp;et&nbsp;d\u00e9velopper&nbsp;une&nbsp;activit\u00e9&nbsp;\u00e0&nbsp;partir&nbsp;d&rsquo;une&nbsp;page&nbsp;blanche. \u00c0&nbsp;ce&nbsp;jour&nbsp;:&nbsp;Aucune&nbsp;r\u00e9gie&nbsp;m\u00e9dia&nbsp;structur\u00e9e&nbsp;n&rsquo;existe&nbsp;au&nbsp;sein&nbsp;du&nbsp;Groupe.&nbsp;Aucun&nbsp;processus&nbsp;commercial&nbsp;formalis\u00e9&nbsp;n&rsquo;est&nbsp;en&nbsp;place. Vous&nbsp;aurez&nbsp;donc&nbsp;pour&nbsp;mission&nbsp;de&nbsp;poser&nbsp;les&nbsp;fondations&nbsp;de&nbsp;cette&nbsp;nouvelle&nbsp;activit\u00e9&nbsp;et&nbsp;d&rsquo;en&nbsp;assurer&nbsp;le&nbsp;d\u00e9veloppement,&nbsp;tant&nbsp;sur&nbsp;le&nbsp;plan&nbsp;strat\u00e9gique&nbsp;qu&rsquo;op\u00e9rationnel&nbsp;et&nbsp;commercial. Ce&nbsp;poste&nbsp;s&rsquo;adresse&nbsp;\u00e0&nbsp;un&nbsp;profil&nbsp;entrepreneurial,&nbsp;capable&nbsp;de&nbsp;construire&nbsp;une&nbsp;activit\u00e9&nbsp;dans&nbsp;sa&nbsp;globalit\u00e9,&nbsp;de&nbsp;prendre&nbsp;des&nbsp;initiatives&nbsp;et&nbsp;de&nbsp;transformer&nbsp;une&nbsp;vision&nbsp;en&nbsp;r\u00e9sultats&nbsp;concrets. Vos&nbsp;missions 1.&nbsp;Construire&nbsp;l&rsquo;offre&nbsp;m\u00e9dia&nbsp;du&nbsp;Groupe Cr\u00e9er&nbsp;et&nbsp;structurer&nbsp;l&rsquo;offre&nbsp;de&nbsp;r\u00e9gie&nbsp;m\u00e9dia. Identifier&nbsp;et&nbsp;valoriser&nbsp;les&nbsp;inventaires&nbsp;et&nbsp;actifs&nbsp;m\u00e9dias&nbsp;des&nbsp;diff\u00e9rentes&nbsp;Business&nbsp;Units. Concevoir&nbsp;des&nbsp;offres&nbsp;commerciales&nbsp;packag\u00e9es&nbsp;:&nbsp;visibilit\u00e9,&nbsp;contenus,&nbsp;data,&nbsp;activation\u2026 D\u00e9finir&nbsp;les&nbsp;mod\u00e8les&nbsp;de&nbsp;pricing&nbsp;et&nbsp;de&nbsp;mon\u00e9tisation. \u00c9laborer&nbsp;un&nbsp;business&nbsp;plan&nbsp;structur\u00e9&nbsp;et&nbsp;d\u00e9finir&nbsp;la&nbsp;strat\u00e9gie&nbsp;de&nbsp;d\u00e9veloppement. 2.&nbsp;D\u00e9velopper&nbsp;l&rsquo;activit\u00e9&nbsp;commerciale Constituer&nbsp;et&nbsp;d\u00e9velopper&nbsp;un&nbsp;portefeuille&nbsp;d&rsquo;annonceurs&nbsp;et&nbsp;d&rsquo;agences. Identifier&nbsp;de&nbsp;nouvelles&nbsp;opportunit\u00e9s&nbsp;commerciales&nbsp;et&nbsp;de&nbsp;nouveaux&nbsp;relais&nbsp;de&nbsp;croissance. Concevoir&nbsp;et&nbsp;commercialiser&nbsp;des&nbsp;dispositifs&nbsp;m\u00e9dias&nbsp;sur&nbsp;mesure. D\u00e9velopper&nbsp;des&nbsp;relations&nbsp;commerciales&nbsp;durables&nbsp;avec&nbsp;les&nbsp;annonceurs&nbsp;et&nbsp;les&nbsp;agences. Construire&nbsp;la&nbsp;visibilit\u00e9,&nbsp;la&nbsp;cr\u00e9dibilit\u00e9&nbsp;et&nbsp;le&nbsp;positionnement&nbsp;de&nbsp;la&nbsp;r\u00e9gie&nbsp;sur&nbsp;le&nbsp;march\u00e9. 3.&nbsp;Piloter&nbsp;la&nbsp;performance&nbsp;et&nbsp;la&nbsp;rentabilit\u00e9 D\u00e9finir&nbsp;les&nbsp;indicateurs&nbsp;cl\u00e9s&nbsp;de&nbsp;performance&nbsp;(CA,&nbsp;marge,&nbsp;engagement,&nbsp;performance&nbsp;des&nbsp;campagnes\u2026). Suivre&nbsp;les&nbsp;r\u00e9sultats&nbsp;commerciaux&nbsp;et&nbsp;financiers. Analyser&nbsp;l&rsquo;efficacit\u00e9&nbsp;des&nbsp;dispositifs&nbsp;commercialis\u00e9s. Optimiser&nbsp;les&nbsp;offres,&nbsp;les&nbsp;formats&nbsp;et&nbsp;les&nbsp;leviers&nbsp;de&nbsp;mon\u00e9tisation. Garantir&nbsp;l&rsquo;atteinte&nbsp;des&nbsp;objectifs&nbsp;de&nbsp;d\u00e9veloppement&nbsp;et&nbsp;de&nbsp;rentabilit\u00e9. 4.&nbsp;Structurer&nbsp;les&nbsp;outils&nbsp;et&nbsp;les&nbsp;processus Mettre&nbsp;en&nbsp;place&nbsp;les&nbsp;outils&nbsp;de&nbsp;vente,&nbsp;de&nbsp;suivi&nbsp;et&nbsp;de&nbsp;pilotage. Formaliser&nbsp;les&nbsp;m\u00e9thodes&nbsp;et&nbsp;processus&nbsp;de&nbsp;commercialisation. Coordonner&nbsp;la&nbsp;bonne&nbsp;ex\u00e9cution&nbsp;des&nbsp;campagnes&nbsp;avec&nbsp;les&nbsp;\u00e9quipes&nbsp;internes&nbsp;et&nbsp;les&nbsp;Business&nbsp;Units. Assurer&nbsp;le&nbsp;suivi&nbsp;des&nbsp;dispositifs&nbsp;commercialis\u00e9s&nbsp;et&nbsp;leur&nbsp;am\u00e9lioration&nbsp;continue. Faire&nbsp;\u00e9voluer&nbsp;l&rsquo;offre&nbsp;en&nbsp;fonction&nbsp;des&nbsp;retours&nbsp;du&nbsp;march\u00e9&nbsp;et&nbsp;des&nbsp;performances&nbsp;observ\u00e9es. 5.&nbsp;Assurer&nbsp;le&nbsp;reporting&nbsp;et&nbsp;contribuer&nbsp;\u00e0&nbsp;la&nbsp;strat\u00e9gie&nbsp;Groupe Assurer&nbsp;un&nbsp;reporting&nbsp;r\u00e9gulier&nbsp;aupr\u00e8s&nbsp;de&nbsp;la&nbsp;Responsable&nbsp;Trade&nbsp;&amp;&nbsp;Media&nbsp;Groupe&nbsp;et&nbsp;de&nbsp;la&nbsp;Direction. Formuler&nbsp;des&nbsp;recommandations&nbsp;strat\u00e9giques&nbsp;bas\u00e9es&nbsp;sur&nbsp;l&rsquo;analyse&nbsp;des&nbsp;performances. Identifier&nbsp;les&nbsp;axes&nbsp;d&rsquo;am\u00e9lioration&nbsp;et&nbsp;les&nbsp;opportunit\u00e9s&nbsp;de&nbsp;d\u00e9veloppement. Contribuer&nbsp;\u00e0&nbsp;la&nbsp;d\u00e9finition&nbsp;de&nbsp;la&nbsp;strat\u00e9gie&nbsp;m\u00e9dia&nbsp;et&nbsp;\u00e0&nbsp;la&nbsp;croissance&nbsp;de&nbsp;cette&nbsp;nouvelle&nbsp;activit\u00e9. Vous&nbsp;justifiez&nbsp;de&nbsp;7&nbsp;\u00e0&nbsp;10&nbsp;ans&nbsp;d&rsquo;exp\u00e9rience&nbsp;minimum&nbsp;dans&nbsp;l&rsquo;univers&nbsp;des&nbsp;r\u00e9gies&nbsp;m\u00e9dias,&nbsp;de&nbsp;la&nbsp;mon\u00e9tisation&nbsp;d&rsquo;audience&nbsp;ou&nbsp;du&nbsp;d\u00e9veloppement&nbsp;commercial&nbsp;m\u00e9dia. Vous&nbsp;avez&nbsp;id\u00e9alement&nbsp;particip\u00e9&nbsp;\u00e0&nbsp;la&nbsp;cr\u00e9ation,&nbsp;au&nbsp;lancement&nbsp;ou&nbsp;\u00e0&nbsp;la&nbsp;structuration&nbsp;d&rsquo;une&nbsp;offre&nbsp;m\u00e9dia&nbsp;et&nbsp;savez&nbsp;d\u00e9velopper&nbsp;une&nbsp;activit\u00e9&nbsp;dans&nbsp;un&nbsp;environnement&nbsp;encore&nbsp;peu&nbsp;structur\u00e9. Vous&nbsp;ma\u00eetrisez&nbsp;notamment&nbsp;: Les&nbsp;enjeux&nbsp;de&nbsp;commercialisation&nbsp;et&nbsp;de&nbsp;mon\u00e9tisation&nbsp;des&nbsp;audiences. Les&nbsp;diff\u00e9rents&nbsp;formats&nbsp;et&nbsp;dispositifs&nbsp;m\u00e9dias. Les&nbsp;m\u00e9canismes&nbsp;d&rsquo;activation&nbsp;et&nbsp;de&nbsp;mesure&nbsp;de&nbsp;la&nbsp;performance. La&nbsp;vente&nbsp;de&nbsp;solutions&nbsp;complexes&nbsp;et&nbsp;la&nbsp;gestion&nbsp;de&nbsp;cycles&nbsp;commerciaux&nbsp;longs. La&nbsp;construction&nbsp;d&rsquo;une&nbsp;strat\u00e9gie&nbsp;commerciale&nbsp;et&nbsp;d&rsquo;un&nbsp;business&nbsp;plan. Ce&nbsp;que&nbsp;nous&nbsp;recherchons&nbsp;avant&nbsp;tout&nbsp;:&nbsp;Plus&nbsp;qu&rsquo;un&nbsp;expert&nbsp;m\u00e9dia,&nbsp;nous&nbsp;recherchons&nbsp;un&nbsp;v\u00e9ritable&nbsp;Business&nbsp;Builder. Vous&nbsp;\u00eates&nbsp;une&nbsp;personne&nbsp;: Entrepreneuriale&nbsp;:&nbsp;vous&nbsp;aimez&nbsp;construire,&nbsp;cr\u00e9er&nbsp;et&nbsp;d\u00e9velopper&nbsp;\u00e0&nbsp;partir&nbsp;de&nbsp;z\u00e9ro. Autonome&nbsp;:&nbsp;vous&nbsp;savez&nbsp;avancer&nbsp;sans&nbsp;cadre&nbsp;pr\u00e9existant&nbsp;et&nbsp;prendre&nbsp;des&nbsp;d\u00e9cisions. Strat\u00e9gique&nbsp;:&nbsp;vous&nbsp;savez&nbsp;identifier&nbsp;les&nbsp;opportunit\u00e9s&nbsp;et&nbsp;d\u00e9finir&nbsp;les&nbsp;priorit\u00e9s. Commerciale&nbsp;:&nbsp;vous&nbsp;avez&nbsp;le&nbsp;go\u00fbt&nbsp;du&nbsp;d\u00e9veloppement,&nbsp;de&nbsp;la&nbsp;n\u00e9gociation&nbsp;et&nbsp;du&nbsp;r\u00e9sultat. Pragmatique&nbsp;:&nbsp;vous&nbsp;savez&nbsp;transformer&nbsp;rapidement&nbsp;les&nbsp;id\u00e9es&nbsp;en&nbsp;actions&nbsp;concr\u00e8tes. Orient\u00e9e&nbsp;performance&nbsp;:&nbsp;vous&nbsp;avez&nbsp;une&nbsp;forte&nbsp;culture&nbsp;du&nbsp;chiffre,&nbsp;du&nbsp;ROI&nbsp;et&nbsp;de&nbsp;la&nbsp;rentabilit\u00e9. Ce&nbsp;poste&nbsp;ne&nbsp;correspond&nbsp;pas&nbsp;\u00e0&nbsp;un&nbsp;profil&nbsp;recherchant&nbsp;une&nbsp;organisation&nbsp;d\u00e9j\u00e0&nbsp;structur\u00e9e,&nbsp;des&nbsp;offres&nbsp;existantes&nbsp;ou&nbsp;des&nbsp;processus&nbsp;commerciaux&nbsp;\u00e9tablis.&nbsp;Il&nbsp;n\u00e9cessite&nbsp;une&nbsp;r\u00e9elle&nbsp;capacit\u00e9&nbsp;\u00e0&nbsp;b\u00e2tir&nbsp;et&nbsp;\u00e0&nbsp;faire&nbsp;grandir&nbsp;une&nbsp;activit\u00e9. [&hellip;]"}